Take your readers on a heroine's journey

YOUR STORY SPINE

Develop the 'signature journey' you'll take your readers on; and define, structure and outline all the key elements of your book. 

Sign up monthly to receive:

12-PART WORKBOOK

SUBMISSION DEADLINES

EDITORIAL LETTERS & NOTES

COACHING CALLS

EMAIL SUPPORT

This package includes:

Here, you will do your thinking ahead of the writing, defining all of your book's key elements in advance, so that when you sit down to write, you know where you're going.
This gives your work narrative cohesion from the start, has you feel sure-footed as you move into the writing stage, and liberates you to write with creativity and ease.
This program is for you if:
You have a non-fiction book in mind that will deepen your readers' knowledge about feminine archetypes, and inspire cultural change. 
You're passionate about your idea. You've gathered your materials. You've done your research.

You know your message has the potential to change lives.

However, there's so much information to put in, you don't know where to begin, how to end, what to include, what to leave out, or how to structure your materials effectively. 

Perhaps you've been trying to write on your own for some time, but keep getting stuck.

The task of writing a long-form narrative might feel insurmountable, yet you're longing to see it through to completion. 

You know this book is yours to write. You can feel it in your bones.

It's possible that writing this book scares you.

You feel called and resistant at the same time. 

This may not be the subject you would have chosen for yourself... yet here it is, keeping you awake at night. 

Perhaps your message feels contentious within your social, spiritual or professional milieu, adding layers of complication you'd prefer not to deal with. 

Your idea is likely to be disruptive, and this takes courage, especially if you're taking on culturally imposed misogyny. This is no small task.

If you've been writing already, you may feel as if you have one foot on the accelerator and the other on the brake: a wildly inefficient way to work.

Envisioning your book

Your Story Spine helps you find your book's true identity. 

You will put all the key elements for your book in placeThe objective is to be able you see your book, as if you could hold it in your hands, before you begin writing it.

This is a rigorous process that alleviates confusion, gives you focus, and optimizes your precious writing time. You know exactly where you're going as you enter into the long-form writing. 

Those daunting feelings that can arise when you sit down to face the blank page? They dissolve, because you're already intimate with the structure of your contents and your narrative flow. All the pragmatics have been thought through, leaving you free to dive into your creativity. 

This is relevant regardless of which publishing pathway you choose

If you wish to pursue a traditional publishing route by signing up with an agent or, one of the "Big Five" publishers or an independent press, Your Story Spine is an invaluable process that prepares you to then write a compelling and focused proposal.

If your desire is to go with a hybrid publisher or to self-publish, this work is still be of enormous benefit because you outline all the elements of your book - up to the point of being ready to write your long-form manuscript - with the eyes of a trained professional supporting you at every step of the way. The result is a detailed, effective skeleton for your book that places a special focus on reader transformation.

By the time you get writing, you know exactly how to proceed... in a way that is both well-mapped out and inspired. 

Topics we'll go into

You will define all the key elements of your book:

  • Your 'Why'
  • Your credibility
  • Point
  • Title & subtitle
  • Jacket copy
  • Ideal reader
  • Author platform
  • Table of contents
  • Structure
  • Chapter format
  • Reader's journey
  • Chapter drafts x 2
 This program will support you in a number of ways. You will:
Define the deepest vision for your book, factoring in both the muse and the marketplace.
Determine how your readers will interact with your book, and why it will be of value to them. 
Consistently move forward towards your goals, through carefully measured accountability.
Receive creative nurture and emotional support when you encounter moments of doubt or confusion.
Pay special attention to the transformational journey you'll take your readers on, ensuring that you're offering a compelling emotional experience as well as an educational one. This is how real change is wrought... and you want your book to inspire cultural change.
Structure is everything in non-fiction
Above all else, we'll focus on finding an effective structure for your contents, so that you can create a pathway that unfolds beautifully for your reader - not only in terms of the book as a whole, but inside each chapter. 
You will develop a strong sense of your chapters, subheadings, ordering of contents, and narrative drive.
When you've established the narrative cohesion for your book, you are likely to experience a huge sigh of relief. This is doing the heavy lifting before you do the writing. 

You can then avoid the frustration and heartache of writing down dead ends, or having to course-correct when you're already thousands of words in, which is hard to do, and can be expensive if you need an editor to do a lot of fixing. 

Inspiring a journey of transformation

Your book's structure is intimately tied to your book's purpose: to inspire transformation. But how do you facilitate this?

You will learn to hold two sets of considerations at once: your own inspirations and reasons for writing, as well as your reader's experience of your materials

I'll provide a powerful tool to help you create a 'heroine's journey' for your reader: one that ensures that the narrative arc builds from one chapter to the next in a lockstep manner.

This may present a new mindset for you as a writer, but I'll be there along the way, asking questions to check that your transformation journey is effective from the reader's perspective.

A word of warning...

THIS PROCESS IS LIKELY TO KICKSTART A (VALUABLE) TRANSFORMATION IN OTHER ASPECTS OF YOUR LIFE, BECAUSE YOUR BOOK WORKS ON YOU AS YOU WORK ON IT.

You may well get a business uplevel because the story spine is really about working on the signature journey you have to offer your readers; and this is a business asset. Although our focus remains on your book throughout, you'll find your educational platform gets polished, and your marketing and communications become more focused, because all of these pieces are interconnected.

"I was surprised by how much richer my work became."

The Story Spine not only clarified the process of writing my book, but also clarified my online programs and the kind of market I would like to focus on.

Catriona is organised with sharp insights, but there is also room to dream big. I really felt like I could stretch my ideas as far as my mind could reach."

SANDRA RADJA

AYURVEDIC PRACTITIONER & EDUCATOR

"The joy of having everything laid out and structured is very real!"

It was essential to go through this phase. Now I know what I’m actually meant to be writing when I sit down at my computer. 

The power of structure and focus!"

MELANIE SWAN

THE SACRED WOMB

Benefits of this program:

  • You'll capture your deepest vision and intentions for your book, in terms of both your controlling idea and supporting ideas.
  • You will have an effective structure in place, one that takes your reader on a compelling journey through your materials. 
  • You won't need to stare at a blank screen waiting for inspiration. You know where you're going, each time you sit down to write.
  • Your next steps will be mapped out in a way that feels good, because they are aligned with both your heart and your intellect. You have a sense of intimate connection with your book before it's written.
  • You'll be able to articulate your book's intentions with clarity. Instead of mumbling about your project, you'll be able to speak in terms that have the other person say, "Oh! My sister would love a book like that!" This way, you can start building interest in your book before it is even written. 
  • You'll be well prepared to write a detailed book proposal to pitch to literary agents and publishers, if you want to take a traditional publishing route. This makes it much easier and faster to create Your Book Proposal.
The practicalities:

1.

PREPARATION 

When you sign up, I'll issue you with a detailed 12-part PDF guide. You'll work on several sections at a time, up to the maximum number of pages offered in your package (see below), and send your working document to me twice a month using Microsoft Word. 

2.

EDITORIAL FEEDBACK

I'll provide detailed feedback on your submissions via in-line notes and rigorous editorial letters. I use Microsoft Word's Track Changes, so you can always reject or accept my changes to your document. You must have a working knowledge of this software (and a subscription.)

If you have questions between submissions, I offer basic assistance by email (Mon-Fri). For urgent questions, you can contact me on WhatsApp.

3.

COACHING CALLS

Any calls are 60-minutes long and are for discussing your progress, addressing any questions you  have, brainstorming where needed, and planning your next steps.

Is this preparatory work really necessary?

This really depends on how your mind works. Some people rely on the inspiration that comes during the writing process; they find what they want to say by writing their way towards it. 

If that's you, this package isn't a good fit.

However for most people, and especially in the realm of non-fiction, exploring the potential of an idea in detail before you start writing can be the difference between writing your manuscript with ease, or feeling frustrated and getting stuck later (which in turn can cause you to give up on your project).

Are you ready to take your good idea for a book, and transform it into an effective and actionable plan? Do you want to refine your body of work into a powerful, singular narrative, and structure your contents into a detailed outline? Is it time to develop your 'signature journey' (a valuable business asset) - one that can inspire a profound shift in culture... one reader at a time?

THE INVESTMENT:

My work is high touch, and tailored to your needs.

Choose the pace that works best for you.

* Please bear in mind that this work requires a significant time investment from you: at the barest minimum, 5-6 hours/week.

OPTION 1

GOLD

for fast progress

797 USD/mth

  • WELCOME PACKET
  • 12-PART PDF GUIDE
  • 2 x SUBMISSION DEADLINES (max 20 pages per submission)
  • 2 x DETAILED IN-LINE NOTES 
  • 2 x EDITORIAL LETTERS (6-8 pages each)
  • 1 x COACHING CALL per month
  • EMAIL SUPPORT (Mon - Fri)
  • WHATSAPP for quick questions
  • EXTRA templates & resources if needed
  • 3 months minimum

OPTION 2

SILVER

for steady progress

547 USD/mth

  • WELCOME PACKET
  • 12-PART PDF GUIDE
  • 2 x SUBMISSION DEADLINES (max 15 pages per submission) 
  • 2 x DETAILED IN-LINE NOTES 
  • 2 x EDITORIAL LETTERS (4-6 pages each)
  • 1 x COACHING CALL month #1 only
  • EMAIL SUPPORT (Mon - Fri)
  • WHATSAPP for quick questions
  • EXTRA templates & resources if needed
  • 3 months minimum

PAYMENT:

I'll invoice you for online payments. While my prices are set in USD, payment is also possible in €, AUD or GBP.

BONUS:

YOUR PERSONAL MYTH: 

Choosing the right memoir elements to incorporate into your non-fiction narrative.

PDF WORKBOOK

1:1 COACHING CALL

Gold package: 2 hours

Silver package: 1 hour

This additional laser-coaching session is about how to effectively weave stories from your own lived experience into your narrative, to support your book's message and  optimise its emotional resonance.

You will receive a workbook that invites you to reflect on your own heroine's journey, followed by a 1:1 coaching session with me.

Yes, you're writing non-fiction, but by "cherry-picking" stories and anecdotes from your own life, you will add memoir elements that emphasize your book's transformational aspect.

This enables you to drive your point home in a more compelling way. It can create a beautiful sense of 'connective tissue' between you and your reader, leading to a more intimate reading experience. The inclusion of memoir elements can evoke a strong emotional response in your reader, opening her up to your book's contents and messaging more deeply. 

This builds the case for your reader to hire you for your professional services later, if you have offerings that facilitate her transformation beyond where a book can go.

How this program works

  • You submit your working document to me according to a mutually agreed-upon schedule. Your maximum number of pages is 20 pages per submission (gold) or 15 pages (silver). This applies whether your submission is new or revised work. Please submit in industry format: Times New Roman font, 12 pt, double spaced with 1 inch margins.  
  • You will receive a detailed feedback letter on each round that focuses on what's working and what isn't in a big-picture sense; plus in-line comments inside your submitted document with specific suggestions on you might resolve problems.
  • My notes are rigorous and detailed. I invest significant time, energy, deep thinking and expertise into all of my editorial feedback. Editorial letters will be 6-8 pages each (gold) or 4-6 pages (silver) double-spaced, though this can vary according to the complexity of your submission. 
  • Coaching calls are for 60 minutes and are dedicated to the issues you're finding most pressing.
  • Email support is for questions (M-F) that don't take longer than 15 minutes to answer (per question.) More complex questions will be addressed in our coaching calls or in an editorial letter. You can message me on WhatsApp for quick or urgent questions.
  • I provide additional resources when relevant or needed (industry tips and guidance, articles, book recommendations, etc.)
  • Your initial sign-up is for 3 consecutive months. After that we can continue on a monthly retainer if needed. Your Story Spine takes 3-4 months to complete on average, depending on how developed your ideas are when you begin, and how fast you work. 30 days notice is required when you wish to conclude this service.
  • When you finish the work on Your Story Spine, you can move directly into my next offering, Your Book Proposal, if you intend to follow a traditional publishing path.  
  • If you would prefer to sign up for guidance with writing your long-form manuscript rather than a proposal (for instance if you plan to self-publish and don't intend to pitch your book), you could sign up for my Write Your Manuscript monthly retainer. 
Apply to work with me:

If you would like to work with me on YOUR STORY SPINE, I'll be delighted to hear from you. Please click the button below and fill out the contact form provided.

FAQ

*The list below provides basic information only. I will provide you with a 'terms of agreement' document when we agree to work together.

WHAT COMMUNICATION TOOLS DO YOU USE?

For edits and written feedback, we'll use Microsoft Word's 'track changes' function. This is industry standard, and it's important you're familiar with it.

For coaching calls, we will use Google Meet (which requires no special download from you.) Video recordings and/or a written transcript can be made available. If you prefer, we can do audio calls. Audio can facilitate a deeper listening process without distraction.

DO YOU PROVIDE A WRITTEN AGREEMENT?

Yes. When we agree to work together, I will provide you with my terms of service and a book coaching agreement, so that you can review these and ask any further questions before signing.

I'll also provide an invoice for your tax records.

WILL THIS PROGRAM GUARANTEE MY SUCCESS as an author?

No. I cannot guarantee any results such as securing a publisher or agent, writing a bestseller, earnings or sales numbers; nor can I predict the success or failure of any editorial decisions.

These things cannot be predicted or guaranteed (and I'd be wary of anyone making promises). They depend on many factors, such as world events, industry trends, books about to be released that are similar to yours, and so on.

What I can guarantee is that I will offer guidance to the best of my professional abilities, to enhance the viability and reader's experience of your book.

CAN I SWITCH TRACKS PART-WAY THROUGH?

You can upgrade from silver to gold, but not the other way round, until the time commitment for your initial package is fulfilled. Thereafter you are welcome to change tracks in either direction, and our agreement goes month-to-month.

CAN I BE ASSURED OF CONFIDENTIALITY?

All communication and materials are treated as confidential, unless your permission to share with others is explicitly granted. This is stated in my terms of service.

DO YOU OFFER REFUNDS?

My services are non-refundable, because book coaching involves deep commitment from both sides. I plan my schedule around our deadlines in advance, turning away new clients accordingly.

If you aren't sure whether this is the right step for you to take - financially or otherwise - I request that you spend some time reading this website and particularly this page. 

Once you are more familiar with me and my approach, it should become clear whether or not you wish to make the investment.

It's also really important that you're sure you have time to give generously to our work together.

WHAT IF I MISS A COACHING CALL?

You must re-schedule your call at least 24 hours in advance, unless a true emergency comes up. I will be holding this time-slot for you and am counting on your reliability and commitment. Late cancellations won't be rescheduled or refunded.

If I need to cancel our call with less than 24 hours notice, I will notify you as soon as possible, and will add an extra 30 mins onto our rescheduled call at no charge.

WHAT IF I WANT TO WORK WITH YOU ON MY MANUSCRIPT, AFTER WE'VE COMPLETED THIS PROGRAM?

Please email me at catriona@storieswithspine.com to discuss a 'Write Your Manuscript' monthly retainer option, tailored to the number of pages you wish to submit each month.

How to take your readers on a heroine's journey

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